BAF Snow was developed in 2003 by two friends who wanted to keep it simple: Create the best wax that doesn’t break the bank. As a proud "Green" brand, anything less than 100% environmentally-friendly would be unacceptable. Seeking to provide the best performance possible, we set out to develop the impossible formula. After 9 years of testing our proprietary blend, we finally got it right. In 2012, we introduced our industry-leading Formula 421.